19.05.2018
When Market Research Meets Innovation: Beautiful Things Happen
When it comes to basic market research, most want a result that goes beyond the basic output of data. They want ideas for innovation…and want ... more
Jill Salisbury joined Psyma International in 2012 as Vice President. Jill has spent her entire 20-year career focused on the healthcare and CPG industries working exclusively on the research supplier side of the business. Being a career research supplier, Jill Salisbury understands the value of collaboration. She is a versatile and passionate researcher who works creatively with her clients to develop solutions to address their most complex research needs.
Jill Salisbury has a proven track record of building relationships, growing partnerships and delivering high quality research results for some of the world’s most premier healthcare and CPG companies. Jill Salisbury’s experience includes involvement at all phases of the research process from problem definition and proposal writing through data analysis and presentation. She has in-depth knowledge of both strategic and tactical applications for quantitative and qualitative engagements both domestically and internationally.
While Jill Salisbury’s background is vast, her areas of particular interest include messaging and communications evaluation, new product introductions, professional strategy development and assessment, as well as product performance and brand loyalty. Jill Salisbury received a Bachelor’s of Science degree, with an emphasis in Marketing, from the Pennsylvania State University.
19.05.2018
When it comes to basic market research, most want a result that goes beyond the basic output of data. They want ideas for innovation…and want ... more